“Closeout” homes pose a great opportunity for a real estate agent to market themselves. Here’s why:
Coventry Homes Model Home – Plan 3563
Marketing yourself with closeout communities
For Real Estate Agents, marketing isn’t just about getting seen on a billboard. It’s about who has worked with you, how many people have raved about you, and how you’re connected. Closeout communities offer a boost for your marketing in all three areas: you’ll have more clients because you can close faster, your clients will be even happier with their home, and you’ll know onsite agents and builder teams that will be a huge boon to your business.
If you’re currently specializing in new home sales, keep an eye out for those communities that are almost done building, and ask the onsite agents for information on closeouts or model home sales when you’re in the office. All of this is great information to have in your arsenal, and it will continue to help your clients and your network.